Last
December I brought these five hair care products with me to a retreat and I
fell in love with it. Here’s the review:
REVIEW
I used
this combination of hair products for my frizzy hair that fluffs up at the ends
if no leave in is used after a shampoo.
Living
Proof No Frizz Shampoo thoroughly cleans my frizzy and coarse hair in just one shampoo. Although
the press release indicate that it doesn’t strip the hair, my hair feels even
more squeaky clean than my usual shampoo for coloured hair. It’s not a
complain, but an observation.
My
hair was then conditioned with Living Proof No Frizz Conditioner, as per my
usual practice so that it’s more manageable. I was
told that this Living Proof Prime Style Extender helps to boost the longlasting properties of
hair styling products I use after applying this, so I prepped my damp hair with
this before applying the Living Proof Perfect Hair Day 5- in-1 Styling
Treatment and left it to dry naturally. Note that I do not have the habit of
combing my hair I had a hair perm years ago, for fear of losing the curls sooner that I would like it to.
Before seeing the verdict,
please see what this products is said to do:
What’s Great about Living Proof
Hair Care
Living Proof No
Frizz Shampoo, $13 (Travel Size) is free of sulphate and removes dirt and oil without drying out the length of your hair.
Living Proof No
Frizz Conditioner, $13 (Travel Size) detangles hair and leaves it manageable.
Living Proof
Prime Style Extender, $26 works as a primer for the hair to keep the hair styled created in
place twice as long as before as it leaves hair smoother, healthier an shinier
than before, while also increasing its resistance to breakage when styling. What’s
interesting about it is that it repels dirt and oil, so that you can
go longer in-between shampoos. It doesn’t contain any silicones or oils that
wear hair down. In fact, Prime is weightless and compatible with other stylers.
The scientific innovation:
To tackle the problem of short shelf-life hair styles, Living Proof
looked at the root cause of the problem. First, they studied what happens when
a hair style is set – as the hair is heated and dried, temporary hydrogen bonds
are formed to “set” the style. As soon as moisture vapor reenters
the hair, it disrupts these temporary, weak hydrogen bonds. Throughout
the day,
moisture levels in the environment are constantly changing due to the
weather, air conditioning
or heating indoors and eventually the weak hydrogen bonds break down,
causing the hair style
to fail.
Powered by Living Proof’s miracle molecule, OFPMA, this new formula
protects hydrogen bonds that are formed to “set” the style by keeping it from breaking,
while also repeling dirt and oil to prolong the life of any style. As with all
Living Proof technology, Prime Style Extender simplifies a hair care routine.
Customer test results:
Without Prime, 6
out of 10 women stated their style failed in half a day
After Prime, 8
out of 10 women stated their style
lasted 2x longer
8 out of 10 said
they “touched up” less
often with Prime
Before Prime,
the majority surveyed needed to shampoo every day
After Prime, the
majority shampooed every
other day
Although this is not ideal in our hot and humid climate, the
number of women who shampooed every 4 days, doubled after
they started using Living Proof. After using Prime Style Extender for several
weeks, 9 out of 10 women stated that the product delivered on the promise and two-thirds of women stated it exceeded
their expectations.
Living Proof
Perfect Hair Day (PHD) 5- in-1 Styling
Treatment, Price not available at press time is powered by an award winning, patented molecules, OFPMA
& PBAE, to provide the 5 styling & treatment benefits for beautiful,
healthy hair in one simple step—smoothness, volume, conditioning, strength
& polish.
It offers protection from heat from heat stylers, UV rays, while also providing static control, without any oil or silicone content.
It offers protection from heat from heat stylers, UV rays, while also providing static control, without any oil or silicone content.
Styling with PHD
PHD Styling Treatment works well when air drying and blow
drying. Each technique gives a different look. Blow dry hair section by section
for extra smoothness and/or body and volume. For a more bodified blowout use a
round brush. For a sleek blowout use a flat brush. Apply PHD Styling to damp
hair and allow hair to air dry for a smooth, healthy style with natural body
and enhanced curl pattern.
How
to use it:
1. Apply to damp hair.
- For fine and/or short hair,
start with an American nickel size or less.
- For medium to thick and/or
long hair, start with an American quarter size.
·
Comb
through hair
·
For
best results, blow dry.
·
Blow
dry tip: For a more bodified blowout use a round brush. For a sleek blowout use
a flat brush. Blow dry section by section.
·
Air
dry for an easy, natural style.
·
Air
dry tip: Use slightly less product than if you were blow drying.
VERDICT:
In this product review, pictures of my hair after using the products is the best proof of its
effectiveness.
After using this range
of products, my hair was appears healthier with a glossy finish, and doesn’t not
fluff up or becomes frizzy at the ends. I even tried using Living Proof Perfect Hair Day 5- in-1
Styling Treatment with my usual hair shampoo and conditioner for coloured hair, but
the result was not as ideal as this and my hair wasn’t as lightweight as it is with this
combination of hair care. I received compliments from friends asking me what I had
done with my hair, which surprised me as I didn’t realise that the result was
so obvious. Every woman who wants beautiful looking hair should use this range of hair care.
History of Living Proof
The founding scientist of Living Proof is Dr. Langer, who believed that he could leverage his technologies at MIT to not only disrupt the status quo of the beauty industry but also deliver innovative beauty solutions that
would keep their promises and genuinely deliver results. By using technologies from outside the beauty industry, Dr. Langer and the Living Proof scientific team were able to invent new molecules that led to the development of No Frizz featuring the biggest breakthrough in anti-frizz technology in 30 years and the creation of entirely new categories in hair care with inventions like Prime Style Extender which promises to
preserve hair styles for up to 2x longer.
Living Proof believes that beauty and brains are the best formula. In October 2012, #JenniferAniston joined Living Proof as co-owner and haircare spokesperson. Her longtime hairdresser, Chris McMillan, joined as Living Proof Celebrity Stylist, rounding out a group of illustrious stylists from the editorial, celebrity, and salon disciplines.
Living Proof
haircare is available at all Sephora outlets in Singapore.
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